Nonprofit Marketing Expert John Ernst Joins Wiland
Niwot, CO – April 15, 2015 – Wiland, Inc. has announced that John Ernst, who has more than two decades of nonprofit marketing and analytics experience, is joining the company as Vice President of Solutions and Insights—Nonprofit. Ernst and his team will help nonprofit clients maximize the value of their marketing dollars with the help of Wiland’s innovative, industry-leading analytical products.
“I came to Wiland because I have long been a fan of the quality work and products they delivered for nonprofit organizations,” Ernst said. “I believe it is a company on the rise and is well positioned to bring growth back to nonprofit programs by helping them solve one of the toughest market challenges—identifying, engaging, and developing new audiences.”
“John is an industry veteran with great knowledge of the nonprofit space, its people, and how Wiland can help take clients to the next level of success,” said Tom Murray, Executive Vice President of Client Services at Wiland. “We are very pleased to have someone with John’s background as a member of our nonprofit team.”
Wiland CEO Phil Wiland said of Ernst: “We are devoted to helping nonprofit organizations raise more net money, strengthen their donor base, get the waste out of their marketing budgets, and understand their donors better than ever before. I am excited to work with John as we strive to further our industry-leading position in delivering these services.”
Ernst worked at Paradysz Matera and Paradyzs + PM Digital for nearly 20 years, serving as Chief Strategy Officer from 2010 to 2014. During that time, he built the company’s nonprofit vertical into its largest revenue producer and developed the Digital Nonprofit Strategy Group. He brings deep knowledge and broad experience to his new role at Wiland.
Wiland is a leading marketing intelligence company serving many of the nation’s top companies and organizations. Wiland provides solutions to thousands of clients in a wide variety of markets and industries. Leveraging its vast transactional database, innovative analytical methodologies, and advanced technology, Wiland delivers a comprehensive set of services that drive client success. For more information, visit www.wiland.com.