Heidi Thibodeau

VP, New Business Development

Heidi is well-named, because she's a high-energy high achiever with high expectations of herself and those she helps. Fresh out of high school, she joined the Air Force, landing in Incirlik, Turkey—a huge eye-opener for her. After raising her kids, Heidi fulfilled her lifelong goal of becoming her family's first college graduate by earning a B.S. in business management from Colorado Technical University in 2011. Along the way, Heidi joined Toastmasters and taught others to overcome their fear of public speaking.

Heidi joined Wiland after 16 years at The Millard Group. Her experience in circulation planning, startups and digital marketing gives her a big-picture view of a client's business objectives and how to attain them using Wiland's industry-best transactional database, analytics and modeling.

She believes the only way to make changes in life is to jump right in and get involved, something she never hesitates to do. With a husband in the military for 30 years, Heidi knows how to work within an existing framework yet retain her individuality. She is big on volunteering, for which she's won many awards. Heidi serves on several boards, volunteers with the National Guard Family Support Program, and has coached kids in numerous sports. Always in motion, Heidi loves to ski, hike, and bike with her husband, and she gets a kick out of watching her kids forge their way in the world.

Bottle Cap Wisdom: Action over words.

Bumper Sticker Philosophy: Lines are made to be crossed.

Favorite Quote: "As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them." John F. Kennedy


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