Audiences

Wiland Brand-Unique Audiences

By applying advanced predictive analytics to the largest set of individual-level U.S. spending and interest-intensity signals—including vast social media engagement data—we find people ready to spend with you today. Wiland brand-unique audiences are also modeled to acquire customers who make repeat purchases at a high rate in order to drive superior recurring revenue.

We develop custom-crafted audiences for the exclusive benefit of a single brand while also offering audiences ready for immediate activation by advertisers seeking to reach prospects within their competitive set of related brands. In either case, the result is a large prospect universe of ready-to-spend buyers that no other audience provider is able to find. Wiland brand-unique audiences are available for activation across all addressable channels and devices including display, direct mail, mobile, social, video, email, and addressable television.

For media buyers who need to create and build high-performing audience segments not available from syndicated audience sources, we offer a proprietary SAAS application Wiland PersonaBuilder. It is perfect for brands and agencies with little or no first-party data or analytics capabilities, but who need to build true data-driven marketing audiences in house.

 

A Great Brand Deserves a Great Audience

Discover yours today! We don’t charge for modeling or audience creation. You pay only when you activate the audience in your campaigns.

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