Your customer data is your most valuable marketing asset.
But could it be made even more powerful? Could it be improved to provide better insights and predict customer and prospect response more accurately? With Wiland brand-spend enhancement data, the answer is “Yes!”
We apply advanced predictive analytics to the largest set of individual-level spending and interest intensity signals, including vast social media engagement data, to create scores that rank U.S. consumers by their likelihood to spend money with you and in hundreds of diverse categories. Wiland delivers this spending and interest data to your marketing or data science teams, enabling you to enhance modeling, optimize customer spend, and find more people ready to spend with you.
Among the proprietary variables that enrich our data are the anonymized, predictive consumer insights from our exclusive partnership with American Express.
We make it easy to get started, and we offer a number of ways to test and validate the results you’ll achieve. Our data scientists are here to talk with your team about the quality and depth of our spending signals, review the data elements available to you, and discuss the methodologies we use.
Explore the many ways that Wiland Brand-Unique Data can supercharge your customer insights and marketing segmentation.