Wiland View arises from our unique and unrivaled knowledge of the transactions driving the U.S. economy. It is built using properly permissioned, individual-level transaction data spanning millions of merchants and brands. Our advanced predictive analytics platform resolves trillions of signals—including highly predictive first-party transaction data, proprietary partner data, and social media engagement behavior—into data elements that rank every U.S. adult consumer by their likelihood to spend in hundreds of precisely defined categories. No other data product offers this level of detail combined with such great breadth of coverage.
Wiland’s extensive consumer data and strong tool sets along with their team’s flexibility and collaboration have been vital to making our strategic initiatives successful.”
Vice President, Information Systems (CIO) - STIHL, Inc.