Wiland has more individual-level U.S. spending data than anyone—trillions of continually-refreshed, brand-specific transactions, along with other powerful signals that reflect the intensity of a person’s interest in your brand. We analyze these signals to identify the specific group of people who will buy from you now and buy from you more frequently: your brand-unique audience.
View Now: The State of Marketing Data Enhancement and Analytics
How Brands and Agencies are Using Data to Improve Marketing Outcomes
First-party customer data is essential for targeted advertising. But is it enough? How can marketers use additional types of data to enrich their existing data and achieve better marketing outcomes?
Get the information you need about how marketers are using and enriching marketing data by watching our recent webinar, “The State of Marketing Data Enhancement and Analytics: How Brands and Agencies are Using Data to Improve Marketing Outcomes.” In this discussion, our panel of experts from Digiday Media and Wiland reveal key discoveries from our latest research collaboration on this vital topic and answer questions about the future of marketing data and analytics.
In this webinar, you will learn about:
How you can identify—and fill—gaps in your customer and prospect knowledge
How to improve your marketing outcomes by analyzing and enriching your customer data
The most important use cases for third-party data
The real impacts of AI and identity resolution for data-driven marketers
Watch our Webinar
The State of Marketing Data Enhancement and Analytics How Brands and Agencies are Using Data to Improve Marketing Outcomes