Wiland Blog

Tag: “advertising”

A fan standing up in the stands of a sporting event, waving a scarf of his team's colors
Level up your fan engagement: personalization that delivers results

By Wiland Editorial Team | July 24, 2026

Using Data Enrichment to Improve Customer Personas

Enhance your customer personas with data enrichment to unlock deeper insights, personalize marketing, and drive stronger engagement and retention.

By Wiland Editorial Team | May 6, 2025

Oracle Sunsets its Advertising Business: What it Means for Agencies and Brands

Shutdown of Oracle Advertising Suite is a reminder of the importance of access to high quality, properly permissioned data for targeted marketing

By Wiland Editorial Team | July 15, 2024

Direct Mail’s Role in the Modern Marketing Playbook

New research on the staying power of direct mail as a performance marketing channel revealed in recent Wiland Webinar

By Wiland Editorial Team | November 15, 2023