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Wiland Blog

Blog Home > Tag: “predictive modeling”

Tag: “predictive modeling”

Unlocking the Power of Data Collaboration: Insights from Our Recent WebinarSecond- and third-party data are now the keys to more profitable marketing. Find out why in this on-demand webinar featuring experts from Winterberry Group and Wiland.
By Wiland Editorial Team | June 14, 2024
Using Post-Merge Optimization to Increase Direct Mail EfficiencyFocus on the donors most likely to give to your organization and avoid wasting precious fundraising dollars on unresponsive names.
By Wiland Editorial Team | April 17, 2024
AI for Fundraising – Practical Strategies to Achieve ExcellenceWhat fundraisers need to know about unlocking the power of AI to drive results for their organizations
By Wiland Editorial Team | February 16, 2024

AI Targeted Marketing: Ethically Creating High-Performance AudiencesOur AI and data experts dispel common misconceptions and discuss AI’s proven applications for targeted marketing
By Wiland Editorial Team | January 23, 2024
The Field Guide to Better Customer Marketing: How to Generate More Revenue from Your Current CustomersNew resource from Wiland explores how consumer brands can achieve peak customer marketing performance
By Wiland Editorial Team | February 13, 2023
Top Questions You Should Be Asking Your Data Partners Going Into 2023Wiland experts weigh in on what marketers need to be discussing with their data partners to ensure a successful year ahead.
By Wiland Editorial Team | December 16, 2022

Audience Modeling – The Art and Science of Multi-Model Marketing AudiencesWhat are multi-model solutions and why are they so valuable for data-driven marketers?
By Emma Nicoletti | February 17, 2022
ABC: Always Be Co-TargetingHow reaching donors both online and off boosts campaign response across channels
By Jennifer Ingram | January 11, 2022
How to Reach the Right B2B BuyersQ&A with our experts on how B2B marketers can improve acquisition and ROI in today’s challenging landscape
By Wiland Editorial Team | November 15, 2021