First-party data is valuable but incomplete. Data enrichment adds external insights to refine segmentation, optimize marketing, and uncover hidden opportunities.
By Wiland Editorial Team | February 7, 2025
Discover the top 9 nonprofit fundraising challenges of 2025 and learn how data-driven strategies can help you overcome them for lasting success.
By Wiland Editorial Team | January 22, 2025
Q&A with our nonprofit experts on how fundraisers can strategize for a successful 2024
By Wiland Editorial Team | December 20, 2023
Q&A with SMEs from SeQuel Response and Wiland on what marketers need to know when integrating offline and online campaigns
By Wiland Editorial Team | October 12, 2023
How has the definition of sensitive data evolved and why does it matter for direct marketers?
By Wiland Editorial Team | September 26, 2023
Outlook and strategies for the 2023 year-end giving season from our EVP, Nonprofit
By Wiland Editorial Team | August 2, 2023
What marketers need to know about additional new state consumer data privacy laws and how they could impact direct marketing campaigns
By Wiland Editorial Team | June 30, 2023
How fundraisers can overcome the pandemic’s ripple effects and achieve donor acquisition success
By Wiland Editorial Team | May 18, 2023
How reaching donors both online and off improves overall fundraising performance
By Jennifer Ingram | December 5, 2022
Digital insights and strategies from Wiland, Chapman Cubine Allen + Hussey, and Allegiance Group to help fundraisers achieve their year-end goals.
By Wiland Editorial Team | October 7, 2022
New resource from Wiland explores how nonprofits can achieve peak campaign efficiency and ROI
By Wiland Editorial Team | September 8, 2022
Insights from Wiland, The Harrington Agency, and SnailWorks on the challenges that fundraisers are facing and how they can overcome them.
By Wiland Editorial Team | September 1, 2022
What’s new in state data privacy regulation and the steps that brands and organizations should be taking now
By Wiland Editorial Team | January 27, 2022
How reaching donors both online and off boosts campaign response across channels
By Jennifer Ingram | January 11, 2022
What is the Colorado Privacy Act, how does it affect nonprofits, and what can they be doing now to be ready for it?
By Wiland Editorial Team | December 2, 2021