Tag: “enhancement data”
The Changing Landscape of Fundraising: Why High-Value Donors Matter More Than Ever
As donor counts decline and fundraising becomes more challenging, high-value donors are carrying a larger share of nonprofit revenue than ever before. Read about key industry trends, generational giving patterns, and how tools like GivingSignals™ can help organizations identify and engage the donors who matter most.
By Wiland Editorial Team and wordpressuser | April 15, 2025
Five Ways to Derive Insights from Data: Avoiding Joe’s Yacht-Wrecking Mistake
Joe’s data looked great—until revenue tanked. Bad data misleads businesses. Learn five key steps to clean, accurate data for smarter decisions.
By Wiland Editorial Team and wordpressuser | March 20, 2025
Why Custom Digital Audiences Are a Game Changer for Sports Marketing
First-party data is valuable but incomplete. Data enrichment adds external insights to refine segmentation, optimize marketing, and uncover hidden opportunities.
By Wiland Editorial Team | March 14, 2025
6 Benefits of Data Enrichment
First-party data is valuable but incomplete. Data enrichment adds external insights to refine segmentation, optimize marketing, and uncover hidden opportunities.
By Wiland Editorial Team | February 7, 2025
Nonprofit Fundraising: The 9 Biggest Challenges of 2025
Discover the top 9 nonprofit fundraising challenges of 2025 and learn how data-driven strategies can help you overcome them for lasting success.
By Wiland Editorial Team | January 22, 2025
Unlocking and Maximizing Value for Sports Franchise Corporate Partnerships
Leveraging fan data and audience demographics allows sports franchises to connect their fan base with sponsors, validate ROI, and unlock new opportunities for engagement and revenue.
By Wiland Editorial Team | December 12, 2024
6 Tips to Boost MLS Fan Base Engagement Using Audience Statistics
MLS teams can use audience statistics to deepen fan engagement and create data-driven marketing strategies that drive results.
By Wiland Editorial Team and wordpressuser | November 8, 2024
Unlocking the Power of Data Collaboration: Insights from Our Recent Webinar
Second- and third-party data are now the keys to more profitable marketing. Find out why in this on-demand webinar featuring experts from Winterberry Group and Wiland.
By Wiland Editorial Team | June 14, 2024
How Today’s Marketers are Using Data Enhancement and Analytics
New research on marketing data enrichment use cases revealed in a recent Wiland Webinar
By Wiland Editorial Team | September 21, 2023
How to Use Data Enrichment to Improve Marketing Performance
What is data enrichment, and how should marketers be using it to drive better marketing results?
By Wiland Editorial Team | June 16, 2023
Making Better Marketing Decisions with Enhancement Data
How creating a “culture of data” in your organization can drive faster revenue growth
By Wiland Editorial Team | May 2, 2023
How to Find the Right Enhancement Data Partner
Q&A with Wiland’s VP, Data Success on what marketers need to consider when embarking on a data partnership
By Wiland Editorial Team | April 28, 2023