Wiland Blog

Tag: “advertisers”

Team working with enhancement data
Making Better Marketing Decisions with Enhancement Data

How creating a “culture of data” in your organization can drive faster revenue growth

By Wiland Editorial Team | May 2, 2023

The Marketers Field Guide in the wild
The Field Guide to Better Customer Marketing: How to Generate More Revenue from Your Current Customers

New resource from Wiland explores how consumer brands can achieve peak customer marketing performance

By Wiland Editorial Team | February 13, 2023

Marketing Team Reviewing Privacy Settings
New Data Privacy Laws: What Marketers Must Know to Prepare Now

Insights into the new 2023 consumer data privacy laws and how marketers can be ready for them

By Wiland Editorial Team | January 30, 2023

Top Questions You Should Be Asking Your Data Partners Going Into 2023

Wiland experts weigh in on what marketers need to be discussing with their data partners to ensure a successful year ahead.

By Wiland Editorial Team | December 16, 2022

Data Driven Media Brand
The Rise of the Data-Driven Media Brand

How data partnerships are helping media brands improve audience engagement and increase advertising revenue.

By Jan Chandler | August 18, 2022

Trust, Relevance, and the New Marketing Ecosystem

Solutions that engender trust are creating a path forward for performance-oriented digital advertisers

By Wiland Editorial Team | April 14, 2022

Artificial Intelligence Demystified for Data-Driven Marketers
Artificial Intelligence Demystified for Data-Driven Marketers

The truth about AI and its value in data-driven marketing

By Emma Nicoletti | August 5, 2021