Tag: “fundraising”
6 Benefits of Data Enrichment
First-party data is valuable but incomplete. Data enrichment adds external insights to refine segmentation, optimize marketing, and uncover hidden opportunities.
By Wiland Editorial Team | February 7, 2025
Nonprofit Fundraising: The 9 Biggest Challenges of 2025
Discover the top 9 nonprofit fundraising challenges of 2025 and learn how data-driven strategies can help you overcome them for lasting success.
By Wiland Editorial Team | January 22, 2025
Using Post-Merge Optimization to Increase Direct Mail Efficiency
Focus on the donors most likely to give to your organization and avoid wasting precious fundraising dollars on unresponsive names.
By Wiland Editorial Team | April 17, 2024
Practical Strategies for Using AI to Achieve Fundraising Excellence
What fundraisers need to know about unlocking the power of AI to drive results for their organizations
By Wiland Editorial Team | February 16, 2024
Direct Mail’s Role in the Modern Marketing Playbook
New research on the staying power of direct mail as a performance marketing channel revealed in recent Wiland Webinar
By Wiland Editorial Team | November 15, 2023
Key Takeaways from New Direct Mail Research
What direct marketers need to glean from Winterberry Group’s latest research on the role of direct mail in omnichannel marketing.
By Jeff Liebrock | September 28, 2023
Five Keys to Year-End Fundraising Success
Outlook and strategies for the 2023 year-end giving season from our EVP, Nonprofit
By Wiland Editorial Team | August 2, 2023
The State of Donor Acquisition in 2023
How fundraisers can overcome the pandemic’s ripple effects and achieve donor acquisition success
By Wiland Editorial Team | May 18, 2023
How a Data Partner Can Help You Produce More Revenue from Your Customer File
Running more profitable customer marketing campaigns begins with data collaboration and analysis
By Wiland Editorial Team | March 31, 2023
New Data Privacy Laws: What Nonprofits Must Know to Prepare Now
Insights into the new 2023 data privacy laws and how they affect nonprofits
By Wiland Editorial Team | February 8, 2023
Digital Solutions for Your Multichannel Fundraising Challenges
Digital insights and strategies from Wiland, Chapman Cubine Allen + Hussey, and Allegiance Group to help fundraisers achieve their year-end goals.
By Wiland Editorial Team | October 7, 2022
How Data-Driven Optimization Tools Increase Donor Engagement
New resource from Wiland explores how nonprofits can achieve peak campaign efficiency and ROI
By Wiland Editorial Team | September 8, 2022
State of the Nonprofit Industry: Supply Chains, Postal Issues, and Planning Ahead
Insights from Wiland, The Harrington Agency, and SnailWorks on the challenges that fundraisers are facing and how they can overcome them.
By Wiland Editorial Team | September 1, 2022
