Home
- Home
  Wiland has more individual-level U.S. spending data than anyone—trillions of continually-refreshed, brand-specific transactions, along with other powerful signals that reflect the intensity of a person’s interest in your brand. We analyze these signals to identify the specific group of people who will buy from you now and buy from you more frequently: your brand-unique audience.
Products
- Audiences
  Find large groups of highly qualified prospects who will buy from you today and make repeat purchases at a high rate.
- Data
  Enrich your data with elements uniquely relevant to your brand, enabling you to enhance prospect modeling and optimize customer spend.
- PersonaBuilder
  Build data-driven marketing personas and immediately activate them as high-performance digital audiences.
  (Already a user? Please log in.)
Who We Serve
About
Blog
Events
Careers
Contact
Wiland Client Gateway

Wiland Blog

Blog Home > Tag: “marketing data”

Tag: “marketing data”

6 Tips to Boost MLS Fan Base Engagement Using Audience StatisticsShutdown of Oracle Advertising Suite is a reminder of the importance of access to high quality, properly permissioned data for targeted marketing
By Katherine Patterson | November 8, 2024
Oracle Sunsets its Advertising Business: What it Means for Agencies and BrandsShutdown of Oracle Advertising Suite is a reminder of the importance of access to high quality, properly permissioned data for targeted marketing
By Wiland Editorial Team | July 15, 2024
Essential New Report: The Advertiser’s Guide to Campaign OptimizationA must-read new report from Wiland and Digiday provides tactics and insights to help marketers break through the over-accelerated campaign cycle.
By Wiland Editorial Team | June 5, 2024

Everything I Need to Know About Marketing Ethics I Learned in KindergartenKey themes from my discussion at Georgetown University on the ethical considerations of modern marketing trends
By Emma Nicoletti | March 22, 2024
How Many Third-Party Enrichment Data Sources Should You be Using?Why it is critical that marketers use multiple enhancement data sources and always be open to evaluating more
By Emma Nicoletti | November 28, 2023
It Takes Two: Agencies and Brands Collaborating on Data AnalyticsHow brands and agencies can maximize the impact of customer data through collaboration
By Michelle Harness | October 24, 2023

Emerging Trends in Customer Data Analysis for Brands and AgenciesInsights from brands and agencies into who currently performs their customer data analysis and data enhancement initiatives
By Wiland Editorial Team | September 19, 2023
Wiland, Inc. Launches New Data Product Suite that Drives More Profitable MarketingDiscover the latest news about the powerful data product Wiland View™
By Wiland Editorial Team | July 21, 2023
The State of Marketing Data Enhancement and AnalyticsNew report documents how data enhancement and analytics are being used today to fuel marketing success
By Wiland Editorial Team | July 5, 2023

Wiland Blog

Tag: “marketing data”

Featured Posts

Oracle Sunsets its Advertising Business: What it Means for Agencies and Brands

Unlocking the Power of Data Collaboration: Insights from Our Recent Webinar

Popular Tags

How can we help?