Jennifer brings over 25 years of digital and direct marketing experience to her role as SVP, Digital Solutions on the Wiland nonprofit team. Focused on helping fundraisers find highly engaged and valuable donors through modeled digital audiences, Jennifer is a highly regarded leader and innovator in the nonprofit community.
Prior to joining Wiland, Jennifer worked at well-known charity organizations including GMHC, The ASPCA, Greenpeace, NAMI, and CARE USA, to significantly increase their donor and revenue growth using a multichannel approach. She has likewise helped hundreds of nonprofits improve their fundraising programs through her work at a number of fundraising agencies and vendor partners. With this dual experience working for both nonprofits and service organizations, she brings valuable perspectives and unique insights to Wiland clients.
In addition to her role with Wiland, Jennifer can often be heard speaking at industry events about fundraising strategies. She has served on the ANA Nonprofit Federation Committee, is on the Steering Committee of The Nonprofit Alliance’s Essential Leadership Lab and Leadership Summit, and serves as a board member of the Direct Marketing Fundraisers Association.
How reaching donors both online and off boosts campaign response across channels
January 11, 2022